Suunto Lumi honored at iF design competition |
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The feminine and versatile Suunto Lumi sports precision instrument has been selected as one of the world's best-designed products at the prestigious iF product design competition in Germany.
Hosted by iF Industrie Forum Design e.V., the competition annually convenes an international jury of design experts to examine and test products. For over fifty years, entries have been assessed for design quality, workmanship, choice of material, degree of innovation and functionality. This year, almost 3,000 entries from 39 countries were submitted for the iF product design category.
Suunto Lumi is the first sports precision instrument specifically designed for females. Packed with essential features for exploring the great outdoors, the Suunto Lumi includes an altimeter, barometer, compass, chronograph, thermometer, and sunrise and sunset times. It appeals to adventurous women who care about the design and quality of their sports instruments, and enjoy spending time outdoors.
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"This is a great honor for us," says Juha Pinomaa, President of Suunto. "Design and quality are the cornerstones of our brand. This award is a great recognition of our long-term and persistent work in designing products to meet the specific needs of our customers."
The iF product design award is Suunto Lumi's second international design competition win this year. In June, Suunto Lumi won the famous red dot -design award, while its brother product, Suunto Core, received top honors with the best of the best red dot -award.
www.ifdesign.de
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About Suunto:
Suunto is a leading designer and manufacturer of sports instruments for mountaineering, hiking, orienteering, training, diving, skiing, sailing and golf. Suunto sports instruments combine the aesthetics and functionality of watches with sport-specific computers that help athletes at all levels analyze and improve their performance. Headquartered in Vantaa, Finland, Suunto employs more than 500 people worldwide and distributes its products to over 100 countries. The company is a subsidiary of Helsinki-based Amer Sports Corporation with sister brands Atomic, Wilson, Salomon, Precor and Mavic. www.suunto.com
Contact information:
Europe: Tarja Kuusela, Communications Manager
Tel. +358-9-875 870, e-mail: tarja.kuusela@suunto.com
USA: Michael Benkoski, Media Cabin
Tel. +1-(503) 294-3010 ext 221, e-mail: mike@mediacabin.com
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